Manager, Performance Marketing – Display Division

Minimum of 6 years of experience in performance marketing, growth marketing functions for brands or at agencies.

Ability to facilitate work with cross-functional teams and navigate highly matrixed organizations

Strong analytical, data-driven problem solving and decision-making skills

Ability to work under pressure and fast deadlines, and ability to manage multiple projects

Knowledge of channel backend tools for Google Ads, Meta Ads, Affiliate partners

Strong track record of delivering growth targets for consumer goods

Entrepreneurial spirit and excellent communication skills (verbal and written)

Strong knowledge of excel, Vlookup

Experience with Tableau a plus

Bachelor’s degree

We are currently seeking a Manager, Performance Marketing for the Display Division. The Manager, Performance Marketing will be responsible for creating, building and managing plans to generate Samsung.com revenue and traffic through the following paid media and owned channels: Paid Search (Text & Shopping), Affiliate (Cashback / Flat Fees), Employee Pricing Programs (Aggregator / Deals sites / Pricing), Social, Content (e.g., Howl), CRM and other growth channels for direct-to-consumer marketing. This position will contribute to cross-category growth and demand generation for the appliances business working closely to bridge Ecommerce and Digital Marketing channels.

Oversee Google Ad properties (Paid search PLA, PMAX, Demand Generation), Affiliate & EPP partnerships, and other paid media campaigns focused on generating S.com revenue and traffic against ROAS goals

Practice tactical & strategic excellence in digital media management, continuously optimizing all front- and back-end attributes of a campaign for maximum direct-response performance

Responsible for forecasting projected revenue, traffic and spend (commission) by channel

Monitor and manage campaign spend within channel budgets and adjust strategies to stay within budget while achieving targets.

Collaborate with S.com category managers to prioritize and execute business objectives, offers and launches for the appliances division

Partner with HQ marketing teams to ensure global best practices are being followed and execute strategic projects and ad hoc campaigns

Effectively manage agency partners to ensure resources are making the most informed and effective optimization & execution decisions

Work closely with Digital Product, Creative Services and UX teams to optimize landing page conversion.

Partner with engineering to manage, optimize and troubleshoot our product feed for optimal use as well as tagging needs

Analyze campaign performance data to identify trends, insights, and areas for improvement

Generate ongoing GTMs and recaps for cross-functional and executive sharing

Explore & prioritize new ad tech vendors & media partners to test in order to diversify and grow our portfolio

Continuously test new creative, offers, ad formats, landing pages within existing programs

Design, execute, and monitor owned and partner CRM campaigns to drive customer acquisition, retention, and upselling

Results-driven, passionate business contributor who can drive short-term revenue while iterating on a better outcome with future planning

Data-driven, consumer-centric marketer who is passionate about leveraging data to make recommendations and drive change.

Savvy and passionate about the intersection of technology and business growth, with a relentless focus on optimization and improvement to identify a better way or produce a better outcome

Strong collaborator who thrives in a fast-paced, highly-matrixed environment

Critical thinker with a dash of creativity to experiment and try new ideas and approaches to driving growth